Creative Design –

Athlete Branding Internship

Lee Johnson Global PR

Branding & Design

During my internship at Lee Johnson Global PR, I designed and developed creative assets to strengthen the personal brands of professional athletes, with a focus on football players. My work included producing innovative graphics, editing photos, and crafting copy that elevated athlete visibility across social media platforms. I also created comprehensive media packages tailored to each client, including a full package for tight end Jalen Wydermyer, who went on to sign with the Michigan Panthers of the UFL. In addition, I designed unique logos to help athletes establish strong, recognizable personal branding.